AUTOMOAT — A LEFT LANE TECHNOLOGIES VENTURE
STRIKE GOAL

Outcome-priced engagements. The honest answer.

Some prospects ask if Automoat does outcome-priced work. We do, sometimes — late-stage, with a clean attribution model, and a scope-locked KPI. This page is the explainer we send when that comes up.

NOT ON MAIN NAVIGATION · CLOSER'S TERRITORY
§ I — WHAT IT IS

A Strike Goal is a named outcome attached to a price.

In standard Automoat engagements, fees are fixed by phase: Sweep is fixed-fee, Install is fixed-fee, Retainer is monthly. Scope is locked at the end of the Sweep and we work to the standard until we hit it.

A Strike Goal structure does something different: it ties a portion of fees — sometimes all of the Install fee — to hitting a named operational outcome by a named date.

Same Tiger Team. Same work. Different payment structure.

SAMPLE CLAUSE

Within [N] days of kickoff, [named metric] will improve from [baseline] to [target], measured by [method]. Engagement fees of $[X] are due on hitting the target. If we miss, no engagement fees are due and Client retains all deliverables.

§ II — WHEN WE OFFER IT

Strict criteria. All five must hold.

  1. 01

    Late-stage in sales.

    Strike Goal terms come after the Sweep is complete and scope is locked. We do not offer them cold.

  2. 02

    Single named metric.

    One KPI. Baseline measurable today. Target measurable on the date. No ambiguity about what 'hitting it' means.

  3. 03

    Clean attribution.

    If revenue or productivity changes for reasons we can't isolate, the metric is wrong. Strike Goals attach to KPIs Automoat directly causes.

  4. 04

    Scope-locked.

    Once a Strike Goal is signed, the workflows in scope cannot be added to or subtracted from. New scope = new SOW.

  5. 05

    Client commits to instrumentation.

    If we can't measure the baseline cleanly today, we can't write a Strike Goal. No measurement, no outcome pricing.

§ III — WHEN WE DON'T

Honest disqualifiers.

If the metric isn't isolatable.

If the named KPI depends materially on factors Automoat doesn't control (market, sales effort, headcount), no Strike Goal.

If you want every engagement priced this way.

Strike Goals are the exception, not the default. Standard fixed-fee engagements are how 90%+ of work runs.

If we haven't worked together yet.

Strike Goal terms require trust in scope and instrumentation. We don't accept them at first contact.

If you want to renegotiate post-signature.

If scope is locked, scope is locked. Adding workflows mid-engagement voids the Strike Goal.

§ IV — WHY THIS ISN'T ON THE HOMEPAGE

A closer's instrument, not a marketing claim.

Outcome-priced engagements sound great in marketing copy and almost never go well when sold as a default. Buyers who lead with "do you do outcome pricing?" are usually shopping for a way to push risk onto the vendor without committing to the operational change the work requires. Buyers who hit the Strike Goal criteria above are the ones we actually want to do outcome work with — and they tend to find this page after a sales call, not before.

Book an Ops Call.

30 minutes. Operator-to-operator. No deck. No follow-up nurture sequence designed to wear you down.

Book an Ops Call →